For Immediate Release
June 15, 2011
ExOfficio Partners with Cocona® on ExO Dri Collection Utilizing Active Particles Performance Knits with Superior Moisture and Odor Management for Travelers
Seattle, WA -- ExOfficio, a leading manufacturer of adventure travel apparel, has partnered with Boulder, Colorado’s Cocona, Inc. on a new performance knit collection.
The ExO Dri Carbonite™ Collection utilizes Cocona technology to help this cotton-blend fabric spread moisture, dry faster, and manage odor. Carbonite fabrics trap odor molecules in the pores of the activated particles, locking in odors that are released when washed and dried. Active particles, found in nature and typically used in water and air filtration, are permanently embedded in the yarn through a patented process so the performance never washes or wears out. The microscopic particles add surface area to the fabric, causing liquid to spread through the fabric and evaporate at greater rates than anything found in the market today.
ExOfficio’s newest performance knit collection is available for men and women. Men’s silhouettes include long-sleeve, short-sleeve and polo and women’s styles include tank, short-sleeve and long-sleeve options.
Available online at www.exofficio.com February 2012.
ExO Dri Carbonite Collection (MSRP: $40 - $60)
About ExOfficio
ExOfficio celebrates the traveler by crafting garments that allow them to experience the world unhindered. ExOfficio was born in 1987 when our founders discovered the need for technical apparel that performs as gear. They engineered a shirt with the functions of a fly-fishing vest, the ventilation of a cool breeze and the construction of a men’s dress shirt. We put the same thought into every detail for garments that will enhance any adventure. ExOfficio is devoted to enhancing worldly exploration through clothing that packs well, performs and is durable enough for a lifetime. ExOfficio is sold internationally in specialty travel, outdoor, fly-fishing, and luggage stores. Products are available in ExOfficio retail stores and online. For more information visit www.exofficio.com.
About Jarden Corporation
Jarden Corporation is a leading provider of global consumer products with a portfolio of over 100 trusted, quality brands sold in more than 100 countries. Jarden operates in three primary business segments through a number of well recognized brands, including: Outdoor Solutions: Abu Garcia®, Aero®, Berkley®, Campingaz® and Coleman®, ExOfficio®, Fenwick®, Gulp!®, K2®, Marker®, Marmot®, Mitchell®, Penn®, Rawlings®, Shakespeare®, Stearns®, Stren®, Trilene®, Völkl® and Zoot®; Consumer Solutions: Bionaire®, Crock-Pot®, FoodSaver®, Health o meter®, Holmes®, Mr. Coffee®, Oster®, Patton®, Rival®, Seal-a-Meal®, Sunbeam®, VillaWare® and White Mountain®; and Branded Consumables: Ball®, Bee®, Bicycle®, Billy Boy®, Crawford®, Diamond®, Dicon®, Fiona®, First Alert®, First Essentials®, Forster®, Hoyle®, Kerr®, Lehigh®, Leslie-Locke®, Lillo®, Loew Cornell®, Mapa®, NUK®, Pine Mountain®, Quickie®, Spontex® and Tigex®. Headquartered in Rye, N.Y., Jarden ranks #379 on the Fortune 500 and has over 25,000 employees worldwide. For in-depth information about Jarden, please visit www.jarden.com.
About Cocona
Cocona Inc. is a privately held Colorado company focused on developing innovative technologies from natural sources. It adds value and performance to fibers, fabrics and films for a wide range of industries. Sixty five brands in North America and Europe have been licensed to use Cocona® fabrics and yarns, including Ex Officio. Products with Cocona® natural technology™ were recognized in Time magazine “Most Amazing Inventions”, the IQ Award for commercial products and services, Natural Health magazine Consumer Conscious Award, and Outside Magazine “Green Gear of the Year” Award. For more information go to www.coconafabrics.com.
